For an online publishing team, speed and collaboration are even more critical.

Hence, to win during press conference competitions, it is strongly suggested for online publishing team for campus journalism to leverage each members’ skillset and work together.

More tips will be unveiled as you keep reading.

News writers

News writers should be quick to publish breaking news, focusing on factual reporting.

In real-time, they might be updating the story as new information comes in.

For online content, it’s also important to keep sentences short and scannable.

Readers online tend to skim articles, so clear headlines, bullet points, and subheadings should be used for better engagement.

Feature writers

Feature writers need to offer more than just a report, they should enhance the online article with multimedia elements, such as links to relevant sources, video clips, or audio recordings from the press conference.

Their task is to provide context and narrative-driven stories, engaging readers by painting a vivid picture of the event.

Columnists

Columnists in online publishing should make their pieces concise and to the point while still adding personality and analysis.

Columns may go beyond the press conference, tying the event to current events, politics, or societal issues.

Online readers enjoy interactive elements, so columnists might also invite comments or conduct polls related to the article’s topic.

Editorial Cartoonist

The editorial cartoonist should be quick to share their work on social media, as cartoons can go viral.

The cartoon needs to be sharp, capturing the essence of the press conference in a visual way that can easily be shared on various platforms.

A good editorial cartoon might generate conversation, so it’s important for the cartoonist to ensure that it aligns with the tone and message of the event.

Layout designer

For the layout designer, online layouts need to be optimized for both desktop and mobile views.

They should ensure that articles and images load quickly and are visually attractive on all devices.

The designer should use ample white space, large clickable headlines, and visuals (like photos and cartoons) that complement the content.

A good online layout also incorporates SEO-friendly strategies, using keywords and meta tags to help articles rank higher in search engines.

Bonus: The Tools

Since real-time updates are crucial in online publishing, tools like WordPress, Google Docs, or Trello help ensure everything is published promptly and the editorial process remains smooth.

Team members should be able to easily edit and collaborate, keeping content fresh and engaging for readers.

Tip 1: Each has their own role

The goal is not only to inform but to engage the audience.

News writers should ensure that their articles are updated regularly, offering real-time insights as the press conference progresses.

Meanwhile, columnists can bring additional depth by linking the event to broader topics, sparking reader interest and comments.

The editorial cartoonist provides a visual commentary that can spread quickly on social media, drawing attention and stimulating conversation.

Layout designers must ensure the content is visually appealing and optimized for online reading, making it easy for users to navigate and share.

By working together, the team can create content that’s both informative and interactive, increasing its impact across digital platforms.

Tip 2: Work together

“Teamwork makes the dream work.”

When everyone helps each other from news writers, feature writers, columnists, editorial cartoonists, and layout designers collaborates, the final online article can reach a wide audience quickly and effectively.

Each member’s contribution is key to delivering fast, engaging, and accurate coverage.

Tip 3: Leverage unique skills of every member

By leveraging the unique skills of feature writers, news writers, columnists, editorial cartoonists, and layout designers, the team can produce a comprehensive, engaging, and visually appealing article that captures the full scope of the press conference.

When each role is performed with dedication and collaboration, the result is a well-rounded article that informs, entertains, and engages the audience across multiple platforms.